Restaurant loyalty card: the digital version, with no app

Why go digital?

• The card can no longer be lost: it is on the customer's phone.
• You know who comes back: number of members, average visit frequency, best customers.
• Customers who stop coming are reminded automatically.
• No more cardboard cards to reprint.

How customers sign up, at the table or the counter

Display your program's QR code on the tables, at the counter or near the till, or place an NFC card next to the payment terminal. The customer scans it or holds their phone close: a page in your colours opens, they leave their details, confirm their email address, and their card is ready. They can add it to their phone's home screen, like an app.

At every visit

The customer taps their phone on the NFC card of the person serving them: the stamp is credited and the visit counts for that employee. They can also show the QR code on their card, which the employee scans with their phone. The card updates at once. From your merchant space, you can also find a customer by name and credit them manually.

Stamps, points or cashback?

• The stamp card: the principle everyone knows, for example 10 stamps for a free item. You choose the product that earns a stamp and the reward.
• Points: you set your own scale, shown to your customers.
• Cashback: the customer gets back a percentage of their purchases in euros, to spend with you. The employee enters the receipt amount at the visit.
• A monthly reset, if you prefer a reward to be earned within the month.

Bringing regulars back

• An automatic reminder when they are only a little short of the reward.
• A reminder to customers who have not come back for the number of days you choose.
• A birthday reward.
• Referrals: points for the customer who brings in another one.
• Bronze, Silver and Gold tiers, with the perk of your choice.
• One-off campaigns, for example double points for a set period, with a banner shown to your customers.
• A motivated team: each employee has their own card, you see the monthly leaderboard and can set a goal with the reward of your choice.

Loyalty and Google reviews: two separate things

Google forbids offering a stamp, points or a gift in exchange for a review. Loyalty rewards visits. The link to your review page can be shown in your customers' space, with no reward at all, and an NFC stand on the table makes leaving a review easier for every customer.